Preserving Austin Austin’s unique character has attracted an influx of new neighbors from around the country. Help us preserve that distinctly Austin flavor by supporting local businesses that make it that way.

“Every time you spend money, you’re casting a vote
for what kind of world you want.” -Anna Lappe

500

Participating
Businesses

15%

Average Savings
Per Purchase

100%

Supporting the Local
Austin Economy

Happy Cardholders

“My son and I are new Austin residents. I can’t think of a better way to get started knowing our new home than to find our way around using your list.”- Linda.

10 Reason to
shop Local

1.

Be Some Place, Not Any PlaceBy choosing to support locally owned businesses, you help maintain Austin’s diversity and distinctive flavor. Big Box and chain stores are the same everywhere – let’s keep Austin ‘Austin’ for those who live here and those still on their way to America’s weirdest city.

2.

Feel Right in Your NeighborhoodLocal businesses build strong neighborhoods in a grassroots fashion – by sustaining communities, connecting people, contributing more to local causes, hiring local residents for most (if not all) employment positions, and relying on other local sources and services.

3.

Our Town and Local Decision-MakingLocal ownership means tha timportant decisions are made locally by people who live in your neighborhood, who feel the impacts of those decisions, and who are ready to step up as community leaders.

4.

When You Spend Local, it Stays LocalYour dollars spent in locally-owned businesses have three times the impact on your community as money spent at national chains. When you shop local, you simultaneously create jobs, fund more city services through sales tax, invest in neighborhood improvement, and promote community development.

5.

Jobs and WagesLocally owned businesses create more jobs locally. In some sectors, local businesses also provide better wages and benefits than national chains and boast greater job security.

6.

Entrepreneurship Happens on Main StreetEntrepreneurs fuel America’s economic innovation and prosperity. Entrepreneurship serves as a key means for families to move out of low-wage paying jobs and into the middle class.

7.

Shopping Locally Saves Local Tax DollarsLocal stores in town centers require comparatively little infrastructure and make more efficient use of public services relative to Big-box stores and strip malls.

8.

Sustainability Makes You HappyLocalism reduces sprawl, automobile use, habitat loss, and water pollution. Independently owned businesses more often source local products, such as farm produce, and local services like legal, accounting, and advertising.

9.

Competition Makes SenseA marketplace of tens of thousands of small businesses is the best way to ensure innovation and low prices over the long-term.

10.

When You Spend Local, it Stays LocalYour dollars spent in locally-owned businesses have three times the impact on your community as money spent at national chains. When you shop local, you simultaneously create jobs, fund more city services through sales tax, invest in neighborhood improvement, and promote community development.